Saturday, May 10, 2014

Social Media Tools

There are several social media tools to effectively reach an intended audience.  Tools such as social networking sites, photo sharing sites, and video sharing sites are quite popular today.  One popular social networking site is Twitter, which allows you to share information that you directly post, follow others, and retweet their information on your page for your followers to view.  According to Twitter, 500 million tweets are sent per day.  Using Twitter to get your message out has the ability to reach thousands within a short period of time.  With Twitter, you can also add hashtags to your post, which allow tags to be associated with your post for others to find when searching.


Twitter example
Twitter: https://twitter.com/cjnewk13
Another effective social media tool is Vimeo, which is a video-sharing site that is popular with both individuals and professionals.  It can be used to showcase entertaining home videos or professional videos about products.  You can even use this site to change the look of your video and add music.  Vimeo is different from YouTube, another video sharing site, in that advertisements are not posted with your video.  Megan O'Neill with Social Times says that Vimeo's 50 millionth video was uploaded on September 23, 2012 and that in 2012, more than 675 million people watched videos on the site.  Vimeo is a great site because you can also share the videos to other social networking sites, such as Facebook, Twitter, Google+, and others.

Vimeo: http://vimeo.com/94709236
One last effective social media tool is Instagram.  This site allows you to post photos with a description, and then your followers can comment on your photo and tag others in their comments so that others can view your photo.  According to Instagram, there is an average of 60 million photos posted each day, with 1.6 billion photo likes daily.  This is an incredible rate that photos are being shared across the internet and across the world. 

Instagram: http://instagram.com/p/n03hsxiKxu/
These examples show what you can do with each of the selected social media tools.  And the provided statistics show just show rapidly your information can be shared and spread to a wide audience.


2 comments:

  1. Hi Cesira,

    I am avid Instagramer @lowdawg67 and also use Vimeo to post movies my independent director friend produces. I find that Vimeo is in another category when compared to YouTube. YouTube may get your product out there but Vimeo gets it out there in style. Instagram is a true joy to use and just and a user friendly, creative app. I absolutely love going on vacation and sharing photos with my family back at home. I used to take photos and text them to my loved ones but now everyone has embraced Instagram as our official photo album.

    Raul

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  2. Hi Raul - I agree about Vimeo. I had not used the site until completing this assignment and I already like the feel of the site more than YouTube.

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